It’s not exactly a media blackout, but the true cause of California’s water shortage is not getting much play in the media.

Today my wife wrote another excellent post on California’s drought at her equally excellent blog, Vicious Vegan.

Here’s how it begins:

WORSE THAN BEING IN HOT WATER, IS HAVING NO WATER

By Leslie Goldberg

Since Gov. Jerry Brown has announced that the little people now should cut back their water consumption by 25 percent, the folks in the animal food industry must be popping the champagne corks. Not only has Brown declined to ask agriculture, including animal agriculture, to cut back, it looks to me like none of the major American media outlets are focusing on livestock and calling it out for the mega-sponge it is.

Instead, the press recently has managed to suggest the idea it’s fruits and vegetables that are the culprits and if we want to do right we should not only turn off the sprinklers but ditch the almond milk and maybe skip the salad. Ok, ok, we should definitely turn off the sprinklers and phase out those oversized spa bathtubs, I agree. But there has been scarcely a hiccup about animal ag with a few exceptions and that’s a serious bummer.

Animal agriculture deserves more than a hiccup! And hamburgers are costing us way more than $1 a piece. Forty-seven percent of California’s water is used for meat and dairy products, according to a study by the Pacific Institute.

California’s biggest crop happens to be not almonds, tomatoes or lettuce. It’s alfalfa. Michael Pollan said during an interview with phys.org, that about 25 percent of our water is going to raise alfalfa, which is primarily for animal feed – not avocado sandwiches. …

Read the whole post here.

– A Days Of The Crazy-Wild blog post –